Abstract Summary

How To Manage The Use Of Your Intellectual Property
On The Internet To Shape Your Future In The Global Fashion & Design Industries

The economic crisis around the world has helped to increase the trend of businesses having an online presence.  The fashion industry has not been left behind, but is a leader in the use of the Internet to gain worldwide exposure.  Both established and emerging designers use Internet sites such as company websites, blogs, Facebook, LinkedIn, YouTube to gain exposure and increase sales.
There are great rewards from the exploitation of the Internet but there is also great cost.  Pirates have an easier access to designs and can turnout replicas to the global market more quickly than in the past.  Misuse of a designers mark can be used to drive traffic to the website of another.  These activities are no longer localized but affect designers globally and swiftly.  This paper looks at global strategies to successfully manage intellectual property on the Internet, with emphasis on the emerging designer’s perspective.

Business Profile
Keachea Dixon
Gordon Dixon & Co.

Keachea Dixon is an attorney licensed in New York and Jamaica. She is admitted to the Federal Courts of the Eastern and Southern Districts of New York, has a Master of Law Degree in Intellectual Property (IP), Technology & Commerce from Franklin Pierce Law Center, is a certified mediator in the area of IP, Technology & Commerce and is knowledgeable in International Development.
Ms. Dixon is the Junior Partner at Gordon, Dixon & Co and heads the firm’s IP and Entertainment division in Kingston, Jamaica.  Prior to becoming a partner, Ms. Dixon was in-house counsel for Dilieu Technologies LLC, an IT solutions company.
Among her many accomplishments, she has counseled startup companies in the fashion, film, music and publishing industry, was actively involved in the Music Cluster of Jamaica, and has spoken around the world discussing intellectual property, social media and sports law issues

4th International Fashion Incubators Conference : 21-25 October 2013
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